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🗺 Comfort wherever you go A new take on the classic v-neck SHOP THE GOING PLACES TEE

☁️ Sleepwear that keeps you cool SHOP THE NEW REST CAPSULE

🌿 Your favourite versatile top in NEW colours and prints SHOP THE EVOLVE TOP

🇨🇦 Hello Canada! Canada Post is on strike. We'll ship your orders with alternative carriers except in rural areas. Learn more.

🧵Encircled is proudly ethically-made in Toronto, Canada LEARN MORE
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Shopify Masters Podcast

By Gabriella Albino

How This Sustainable Fashion Brand Rebuilt to Bounce Back from Stagnant Sales

Encircled founder

Excerpt from Shopify Masters Podcast:

Kristi Soomer created Encircled as a womenswear brand focused on sustainable, comfy, and stylish clothing designed as essential pieces for travel. Since launching in 2012, the brand has grown from designing for traveling light to living light, creating pieces that do more with less in customers’ closets. In this episode of Shopify Masters, Kristi shares with us the process of working with designers and how pitching her business on national TV propelled her business.

Shop Encircled here