The Modal Essential Brief
LAUNCH BONUS: DOUBLE DISCOUNT ON BUNDLES
Bundle bonus ends 11/12/25 at 10am EST.
On pre-order for US. Ships immediately for Canada.
- Description
Meet the Essential Brief—made in Canada from TENCEL™ Modal for maximum softness and breathable comfort. STANDARD 100 by OEKO-TEX® certified for skin-friendly wear. Minimal seams, mid-rise fit, no-dig waistband, and a smooth tearaway label for a barely-there feel, wash after wash. Everyday underwear—just softer.
Meet the Essential Brief—made in Canada from TENCEL™ Modal for maximum softness and breathable comfort. STANDARD 100 by OEKO-TEX® certified for skin-friendly wear. Minimal seams, mid-rise fit, no-dig waistband, and a smooth tearaway label for a barely-there feel, wash after wash. Everyday underwear—just softer.
Free shipping on orders $225+
Sustainability
Ethically-made in Toronto, Canada
Encircled is a Certified B Corporation®
OEKO-TEX® STANDARD 100 fabrics
About The Modal Essential Brief
Naturally-sourced Fabric
Made with TENCEL™ Modal from responsibly sourced wood pulp—ultra-soft, breathable, and smooth against skin.
Certified Skin-friendly
STANDARD 100 by OEKO-TEX® certified—every component is independently tested for a wide range of potentially harmful substances.
Comfort-First
No-pinch waistband and leg openings, minimal seams, and a barely-there feel under clothes.
Made to Last
Cut and sewn in Toronto with durable finishes for wash-after-wash comfort and shape.
fit you can trust
Tried on by real customers of different shapes and sizes—stick with your usual size.
virtually seamless
Flat seams, and elastic-free waistband and legs for maximum softness.
breathable modal gusset
Soft and safe against your skin. Wicks away moisture.
easy-remove tag
Designed to disappear: a tearaway label for ultimate comfort.
more softness. more savings.
Launch week: Buy 2, save 10%, Buy 4+ save 20% — mix & match your fav colours
Frequently Asked Questions
How do I choose my size?
True to size. If you’re between sizes, size up for comfort. Use the Fit Recommender and compare your natural waist measurement to our chart.
Will they show under clothes?
They’re smooth and gently stretchy, with flat seams to minimize VPL (visible panty line). While not a bonded “seamless” construction (as that's exclusively for synthetic fabrics), they lay flat under most fabrics when sized correctly. We tested them under our best-selling pants and the look is sleek.
What's your return policy for underwear?
Due to sanitary reasons, underwear is final sale. If you need help with sizing check out size recommender, fit advice or email us for assistance.
High quality, made locally
Effortless style, quality, comfort, ethics and (genuine) sustainability — we compromise nothing, so you don’t have to either. Proudly one of a handful of Women-owned certified B Corporations that's made in Canada.
