Self-Care Basics For a Relaxing Night In + GIVEAWAY

September 16, 2020 3 min read

We want to help you put your self-care first, so we partnered with 5 amazing female-founded Canadian businesses to give away the ultimate self-care kit! Read on to see the 6 self-care basics we recommend for the most relaxing night in and to enter the giveaway!

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20 Sustainable Basics You Need in Your Home

September 15, 2020 5 min read

A lot of the products we use daily are a result of habit, we grew up using them or have been using them for a while without considering the alternatives. The problem with a lot of common household products is that they’re far from sustainable. So we put together a list of 20 sustainable alternatives to your everyday household basics.

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10 Basics You Need in Your Wardrobe

September 03, 2020 2 min read

We’re making the case for better basics—the basics you look great and feel great in. The basics you can style countless ways and will last for years. Because with good basics, you'll have endless options.

We put together a list of high-quality basics that are made to last. These pieces are versatile, stylish, and comfortable and will make you excited to open your closet in the morning.

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7 Ways to Style a Sweatsuit

August 27, 2020 2 min read


Sweatsuits have been the biggest fashion trend to come out of 2020, and we couldn’t be happier about it. In addition to being incredibly comfortable and stylish, sweatsuits are also super versatile. Don’t believe us? Read on to see the 7 ways we styled our Fair Jogger Set.

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7 Fashion Rules You Should Break

August 14, 2020 3 min read

As a sustainable fashion brand, we want to help you do more with less clothing, so keep reading to find out the fashion rules you can ignore from now on!

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5 Outfit Formulas for When You Can’t Decide What to Wear

August 04, 2020 2 min read

Outfit formulas are a great way to cut down on the time you spend deciding what to wear in the morning. An outfit formula is a combination of general styles you find pair well for you consistently. From there, you can mix and match different pieces within those styles, always having a few outfits ready in seconds if needed.

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9 Versatile Products to Help You Do More With Less

July 29, 2020 3 min read

We want to help you add some versatility into your life, so we put together a round up of some of our fav versatile products to help you be more with less!

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7 Tips to Get the Most Out of Your Wardrobe

July 24, 2020 3 min read

Every piece of clothing you buy has a cost to you and an environmental cost to the planet, so you should be getting a lot of wear out of it. We want to help you with that so we put together 7 tips to help you get more out of your closet.

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Styling Seasonless Pieces for Summer

July 17, 2020 2 min read

We put together some outfit inspo to help you style your seasonless pieces for Summer. There’s no reason to hold off on wearing your favourite sweatshirt or blazer for cooler months when they can easily be worked into your Summer style.

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