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Until now…
Style, comfort, quality, ethics and (genuine) sustainability --
Encircled is the slow fashion brand that does it all.
Fast fashion and trends are disposable, our clothing isn't.
The Encircled woman is effortlessly polished, comfortable and confident in her own sense of personal style.
No more “what on earth was I thinking?” moments with trends and fads - whether it’s stick thin eyebrows, acid wash jeans or shoulder pads, we’ve all been there…
Our classic, versatile pieces mean you can build a wardrobe you’ll love for years to come.
We also focus on the quality in the life of the person that made your clothes.
Our factories are so close to our studio for two reasons.
1. We can oversee the quality of our garments to the very last stitch.
2. We can ensure our workers have a safe and happy work environment, feel respected and are paid a fair wage - something that’s alarmingly hard to come by in the fashion industry.
You can help save the planet with the clothes you wear. Period. Did you know that common synthetic fabrics like nylon and polyester release microplastics into our waterways every time they’re washed?
Even conventional cotton has a long list of environmental issues. That's why the fabrics we use are:
Soft, comfortable and flattering on all body types
Premium quality and made to last
The most sustainable, natural fabrics available
Knitted and dyed locally (over 55%)
Free from pesticides and harmful substances
Read more about our fabrics
A high quality, sustainable wardrobe shouldn't mean you feel limited.
Our versatile, multi-wear designs can take you from the beach to brunch to the boardroom - all in one garment.
More options. More fun. Less clothes. Less impact.
It’s that simple.
See our Style Guides
I too was once caught up in the dizzying pace of the fast fashion industry. Fabrics that didn’t breathe, clothing that fell apart after the first wash, and questionable ethics that flooded my conscience with major wardrobe guilt.
At the time, I was working 80-hour weeks as a strategy consultant, traveling weekly for work on an airplane. I was constantly frustrated by the lack of stylish and comfortable clothing that was versatile enough for a boardroom meeting, travel, a night out or hanging at the hotel.
While packing for a much needed last-minute vacay in Costa Rica, my suitcase broke. I was instantly forced to edit my wardrobe into a much smaller bag. Realizing in that moment that I was overpacking, I dreamt up of a multi-way design, which ultimately became our first design - the Chrysalis Cardi - that would instantly reduce my packed items 8 fold.
In 2012, I launched Encircled. From the beginning, I committed to building a brand that I could be proud of. I wanted you to have clothing that felt as good as it looked, and also did good in the world.
Ethically-made from the finest, softest, most flattering eco-friendly fabrics, and designed with intention, function and exceptional fit so that you can live your life without compromise.
Kristi Soomer
Founder / CEO Encircled